Discover the latest features and updates on WhatsApp that enhance user interaction, streamline communication, and foster ...

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.

WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...

WHATSAPP has announced plans for a brand new feature that requires users to pay fees. The popular messaging app has revealed ...

WHATSAPP is currently rolling out a new update that will see in-app adverts added to the user experience. The strategy was devised by Meta to make the messaging app a multifunctional platform.

The company stressed that users who only use WhatsApp for personal messaging will see no changes to their experience, as all ...

WhatsApp this week introduced advertising to its messaging platform, but your encrypted conversation threads in the Meta-owned app are off limits ...

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetisation ...

An Evercore analyst notes that Meta has a strong track record with its monetization initiatives across brands.