One of the nation's largest drug advertisers is likely working up major changes to its ad strategy in the wake of a federal government crackdown on drug TV commercials.

The US Federal Trade Commission is investigating whether Amazon.com Inc. and Alphabet Inc.’s Google misled advertisers that ...

The first phase of the collaboration will integrate Criteo with Google Search Ads 360, opening more demand for retail media ...

For urgent care centers, winning patient attention now hinges on a smarter, more adaptive advertising strategy.

Alphabet Inc.’s Google was sued by advertising exchange PubMatic Inc., which is seeking billions of dollars over its claim ...

In a significant advertising deal, Amazon and Netflix are partnering to bring inventory from the streaming service’s ...

The FTC has made it clear that certain data-driven advertising practices cross legal lines, especially when they involve ...

An outright ban on the advertising of pharmaceuticals would face significant legal challenges, according to Bloomberg Law, as ...