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Cracker Barrel responds to brand refresh critics: 'We're headed in the right direction'

FOX Business' Jeff Flock reports on Cracker Barrel unveiling a new logo as part of a broader brand update.

Cracker Barrel gets a new logo. Is it 'brand suicide?' The impact on Kentucky stores is unknown

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." What customers are ...

Cracker Barrel exec went on to sit on HRC Business Advisory Council

Former Cracker Barrel employee Steve Smotherman led an LGBT resource group and worked with the Human Rights Campaign to ...
Shore News Network3h

Cracker Barrel: The rebranding nobody asked for and everyone hates; Here’s what happened

Cracker Barrel Old Country Store, the Southern-style restaurant chain known for its nostalgic Americana charm, has stumbled ...

Cracker Barrel CEO slammed by Steak ‘n Shake over controversial rebrand

Taking aim at Cracker Barrel with a string of posts on X, Indianapolis-based burger chain Steak ‘n Shake wrote: “This is what ...
Southern Living on MSN1h

Cracker Barrel Just Brought Back A Fan-Favorite Breakfast Dish

Don’t fret, y’all. Just like the faithful return of Uncle Junior’s vegetable garden, Cracker Barrel just announced that this ...

Critics deride Cracker Barrel’s new logo as ‘sterile,’ ‘soulless’ and ‘woke’

The restaurant chain’s stock tumbled after it unveiled a new look that notably left off the man in overalls and wooden barrel in the old logo.