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Cracker Barrel Unveils a New Logo

Cracker Barrel presents its new logo, but not all customers are happy. Here's the reveal

Cracker Barrel is serving up a redesign of its iconic folksy logo as something minimalist and modern, but some customers – and Wall Street traders – are sending it back to the kitchen.

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Cracker Barrel unveils a new logo as part of wider rebrand efforts

· 1h · on MSN

Cracker Barrel loses almost $100 million in value after new logo release

· 22h

Cracker Barrel shares nosedive following storm over logo change

An ongoing attempt by Cracker Barrel Old Country Store (CBRL.O) to revamp its brand triggered a backlash and unleashed a selloff that wiped out most of the dining chain's year-to-date stock price gai...

· 1h

Cracker Barrel Just Dropped Its New Fall Menu—and We're Going for Breakfast, Lunch, and Dinner

· 5h

Right-wing pundit urges MAGA to stop calling everything ‘woke’ amid Cracker Barrel backlash

· 1h

MAGA Has Created Cracker Barrel Logo Starring Guess Who?

The restaurant chain lost almost $100 million in market value as its stock plunged following the reaction to the new logo.

· 7h

Cracker Barrel Stock Plunges After New Logo Sparks Controversy

· 18h

MAGA Rep Drags Jesus Christ Into ‘Woke’ Cracker Barrel Meltdown

18mon MSN

Cracker Barrel backlash: Americans 'sick of having our culture and heritage stripped from us,’ Starbuck says

Conservative activist Robby Starbuck criticized Cracker Barrel's rebranding efforts and corporate policies, claiming the chain is rejecting its traditional customer base.

18m

Cracker Barrel Outrage Reveals Psychology Of Brand Betrayal

When Cracker Barrel erased its folksy figure, it triggered more than aesthetic complaints. Experts explain the psychological ‘trust contrasts’ that make logos emotional.

1hon MSN

Hillsdale College compares Cracker Barrel rebrand to vandalizing George Washington statue, in X post

Social media reactions to a logo change for restaurant chain Cracker Barrel had a notable Michigan angle with Hillsdale College.

2hon MSN

Cracker Barrel’s New Logo Has Right-Wingers Posting About Sydney Sweeney, Finding Jesus

To MAGA, the allure of Cracker Barrel was not its boomer nostalgia, but the enticing gaze of “Uncle Herschel” over the freeway

8hon MSN

Cracker Barrel dismisses critics as 'vocal minority' while rival restaurant adds to backlash

Social media users slam Cracker Barrel's logo redesign as "horrible" and "generic" while the company defends its rebranding efforts, which include logo and menu changes.