News

From MSNBC to ‘MS NOW’: Legacy of Microsoft’s news experiment echoes in network’s new name

MSNBC is rebranding to MS NOW, but Microsoft’s influence lingers. A look at the history of Microsoft’s role, and how the “MS” ...

MSNBC to change its name to MS NOW and drop the peacock logo

The cable news channel is getting a new name and dropping NBC's peacock logo as part of a spinoff from NBC Universal.

MSNBC has a new name and flag-waving rebrand

When MSNBC spins off from NBCUniversal (NBCU) by the end of its year to become an independent company, it will have a new ...

MSNBC’s Rebrand Invites Bemusement and Ridicule

One brand strategist, Oliver Errichiello, who has advised more than 200 companies, called the rebrand “a big failure.” He ...
Honolulu Star-Advertiser16h

MSNBC to rebrand as MS NOW before Comcast spinoff

Cable news channel MSNBC will rebrand as My Source News Opinion World, or MS NOW, according to internal memos seen by Reuters ...

MSNBC Drops Iconic Peacock Logo, Will Rebrand As 'MS Now' As Network Splits From NBC News

MSNBC will rebrand as MS Now later this year as Comcast separates the network from NBC News, marking a push for independence ...

Nina Metz: With MS NOW name change, the TV industry continues to rebrand — but the truth is that it’s given up on branding altogether

MSNBC is undergoing a rebrand. In the coming weeks or months (no date has been announced), the cable news channel will be called My Source News Opinion World, or MS NOW. This, despite previous reports ...
The Desk on MSN1d

MSNBC to rebrand as MS NOW under Versant ownership

MSNBC will divorce itself from the NBC branding and rename itself “MS NOW” when the channel is spun out by Comcast and ...