Even as Opendoor and Kohl’s stalled, two other stocks were taking up the meme-trade mantle on Wednesday. Shares in doughnut chain Krispy Kreme surged 20% ahead of the opening bell, and mortgage lender Rocket jumped 14%. Both have significant short interest and have drawn interest on WallStreetBets in recent days.

Opendoor was a Fortune 500 member in 2022 and 2023 (and Wheeler was a Fortune 500 CEO), but the company has since fallen off the list of America’s largest businesses. An online home buyer and flipper, its fortunes have reversed post-pandemic and after a 2020 SPAC. It came close to being delisted from the Nasdaq earlier this year.

Individual investors are flocking to social media to cheer on a new group of oddball stocks and squeeze the short sellers; ‘Let’s goo!!’ says Hot-Ticket9440.