ESPN says that it and UFC learned things about storytelling through hosting the first ever sports competition at the Sphere ...

Dana White has always thrived on pushing boundaries and redefining what's possible. The most recent UFC fight, at the Sphere ...

To amplify the first live athletic competition at the Las Vegas landmark, the Ultimate Fighting Championship turned to Hollywood.

MGM Resorts is building its own "Dubai Sphere", promised by CEO Bill Hornbuckle to be "equally compelling as the Las Vegas ...

WWE Hall of Famer Jeff Jarrett heard running an event at The Sphere is very expensive. Wrestling fans continue to buzz about ...

UFC 306 at the Las Vegas Sphere, which cost $20 million, combined a fight night with the allure of a dazzling $2.3 billion ...

UFC 306's 'love letter to Mexico' used Las Vegas' Sphere to display creative artistry through film, costume and storytelling.

Following the success of UFC 306 at Las Vegas' Sphere, UFC President and CEO, Dana White, should be looking to do another one ...

On Sept. 20-21, The Eagles will launch their highly-anticipated, 20-concert ‘Eagles — Live In Concert at Sphere’ residency at ...

UFC President Dana White was in the audience soon after U2 began its highly celebrated run at the Sphere last fall.

Expedia's new CEO Ariane Gorin discussed brand impacts and growth post-tech migration. JetBlue CEO Joanna Geraghty addressed ...

In the weeks leading up to UFC 306, Dana White professed over and over that the event, also known as Noche UFC and taking p ...