Netflix has told media agencies it now has 600,000 “monthly active users” for its three-month old advertising option -- three times the level it launched with in November, according to executives ...
Netflix knows it is in the early innings of the streaming advertising game, but it wants the ad world to know it isn’t a niche player. During its virtual upfront presentation Wednesday afternoon, ...
Netflix’s ad tier has grown to 15 million monthly active users globally. “We have built an incredible foundation, focusing on areas advertisers told us matter most, all while delivering unmissable ...
Netflix is seeing strong growth of its advertising-based plan, having recently eclipsed 23 million global monthly active users, president of advertising Amy Reinhard said. Reinhard spoke Wednesday at ...
LOS ANGELES – Netflix said Tuesday that it had reached 70 million monthly active users on its ad-supported plan, two years after launching its cheaper subscription tier that includes commercials. That ...