NEW YORK ? A Heineken executive at the Mobile Marketing Association?s Mobile Location Leadership Forum discussed a recent mobile-first campaign centering on the latest James Bond film that resulted in ...
Look, I get it. James Bond is a beloved franchise with a storied history of over seventy years. Sure, the quality of the films themselves has varied since 1962's Dr. No, but the series stands apart ...
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As a James Bond fan, I'm thrilled Amazon is taking overand sipping from a bottle of Heineken in Skyfall, and countless Aston Martins, BMWs and Lotuses (Loti?) throughout the franchise. But I want more. I want to see Bond receiving an Amazon Parcel ...
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Soufflet Malt and Heineken have entered into a commercial partnership in which the French grain group will invest 100 million ...
RBC Capital analyst James Edwardes Jones upgraded Heineken (HEINY) to Outperform from Sector Perform with a price target of EUR 92, up from EUR ...
How Heineken’s Bond-themed mobile campaign uncapped 14 million ad impressions NEW YORK – A Heineken executive at the Mobile Marketing Association’s Mobile Location Leadership Forum discussed ...
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