Great logos help to build and maintain instant brand recognition and consumer awareness by visually linking the logo to the business, product or service it represents. If you have a creative flair ...

If you want your logo to stand out, it can help to take some cues from the past. Retro logos—designs that utilize elements like vintage typography—can evoke nostalgia and create strong emotional ...

Ideo originally branded the consumer watchdog to communicate its vigilance and transparency. Now it’s facing an attempted takedown. People are just noticing this weird detail in Ford’s century ...