Editor's note: The first article, by Peter Moses and John Moses, in this two-part series was published in June 2005's Viewpoint section. CLICK HERE to view part 1. Many companies are finding that the ...
The value (both current and proposed) of customer relationship management (CRM) initiatives must be measured through an assessment model correlating qualitative domains (i.e., people, process, and ...
NetSuite sees customers 'churn baby churn' from Salesforce.com... Business apps vendor NetSuite has stoked the fires of competition and corporate one-upmanship in the booming on-demand CRM market by ...