Chief information officers often talk about their "IT operating model." This overly complex term describes the core activities needed to run an IT organization. IT does not exist in a vacuum. It ...

The trust gap widens as artificial intelligence (AI) goes mainstream, according to research from Salesforce. Brands are turning to generative AI to boost efficiency while improving customer engagement ...

If you’ve been around long enough to see a few CRM projects come and go, then you have probably noticed a pattern. Technology changes, the logos change, and the dashboards look shinier every few years ...

GenAI pilots stall because enterprises prove that models can generate outputs but do not build the operating model that turns ...

Leaders, revising their five-year plans every quarter, are constantly seeking ways to reinvent their companies and stay ahead of the pack, given competitors of varying capabilities and scale and ...