Greg Holderfield is director of the Segal Design Institute, clinical associate professor and co-director of the MMM program. In the first of two posts, Holderfield discusses what makes design thinking ...

I’m glad you mentioned the idea of designing one’s career, because that’s precisely the focus of the book Designing Your Life by Bill Burnett and Dave Evans, two of my colleagues at Stanford with whom ...

Innovation with design thinking demands critical thinking because we must understand our assumptions that frame our ideas and shape our design. As our world becomes more and more digital, it’s not the ...

There’s been a lot of hype in recent years about the power of design to solve social problems. Companies like IDEO, frog, and Smart Design—as well as numerous foundations, design schools, and ...

An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

Design thinking, the notion that anyone can solve problems like a designer with the right method and mindset, was a mainstay of corporate America from the 2000s into the 2010s. In recent years, though ...

Design thinking: It started as an academic theory in the 60’s, a notion of starting to look at broader types of challenges with the intention and creativity that designers use to tackle their work. It ...

Design thinking is critical for developing data-driven business tools that surpass end-user expectations. Here's how to apply the five stages of design thinking in your data science projects. What is ...

Today’s organizations face multifaceted problems that are part of increasingly complex business models. Continued expansion of global transactions, supported by partnerships that can span large ...