First principles thinking is a method of problem-solving that involves breaking down complex issues into their most basic and fundamental parts. Originating from ancient Greek philosophy and ...

Sariki Abungwo, Founder/CEO of Blesatech. Helping small business owners to start and grow their businesses by leveraging marketing systems. A leader’s journey is marked by their ability to identify ...

Too many companies launch new products or services without a process for deeply understanding what their customers truly need. They make assumptions, rely on limited feedback, or develop ideas based ...

As toddlers, the constant repetition of the question "Why?" marks the exuberance of curiosity, a trait that, over time, tends to wane in the face of weary parents providing half-hearted answers or ...