Behavioral economics needs biology. How lived experience, emotion, and development shape the choices people make.

Chinese Proverb of the Day highlights the meaning behind the saying, “A woman in her 30s is like a wolf; in her 40s like a ...

Inside the Visual Cognitive Neuroscience Laboratory at ASU, researchers investigate how the brain turns sensory signals into meaningful perception. Led by Professor Gi-Yeul Bae at the Department of ...

How is it that two people can see the same thing and have a completely different understanding of what happened? Two leaders can look at the same numbers, hear the same news or face the same challenge ...

India, June 4 -- Children's experiences may influence brain development far longer than previously appreciated. A new review ...

Toyna Chin is the Head of Marketing at Novotech, a global CRO. She writes about leadership, marketing, and lessons of day-to-day business. That lesson extends far beyond celebrity beauty brands. It’s ...

Our perception of reality feels stable and objective. We assume that what we see, hear, and feel reflects the truth. But what if perception isn’t a direct recording of reality? What if it’s a ...

Ever heard of getting a "dopamine hit" from something you enjoy? These exciting moments also appear to influence memory, although perhaps not in the way you'd expect. New research by UCLA ...