The University of Georgia announced a field logo partnership with Delta Air Lines on Friday via press release. Beginning with this weekend’s game against Ole Miss, Delta logos will appear on both ...

SBJ and Zoomph research shows that Athletic departments at FBS schools have signed more than 60 deals since the NCAA in 2024 ...

Penn State Athletics announced a second new partnership in as many weeks on Friday. After revealing that it will switch from NIKE to adidas as its official footwear, uniform, appare,l and sideline ...

It was an exercise in corporate branding that wouldn’t have raised an eyebrow in most pro sports. In college sports, it bordered on revolutionary. In a full room of reporters, boosters and executives, ...

Several people fled on foot after the shooting. The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn't ...

The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn’t considering it. The additions of Humann logos on ...

Read full article: Peace of Pie Pizzeria holds ‘No Neighbor Hungry’ program Photo of Greg Wormser. The University of Texas broke tradition by adding corporate logos to its football field, a year after ...

The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn't considering it. The additions of Humann logos on ...