Google search advocate John Mueller has always downplayed the value of HTML sitemaps. Recently, he reiterated his dissatisfaction with HTML sitemaps, saying: “I changed my mind on HTML sitemaps over ...

In this edition of Ask An SEO, we break down a common point of confusion for site owners and technical SEOs: Do I need both an XML sitemap and an HTML one, and which one is better to use for SEO? It ...

The debate about the utility of HTML sitemaps and their efficacy with regards to SEO rages on. But as far as I’m concerned, they are useful for users and there is no good reason not to have one. If ...