What may not be as widely known is the fact that many of these celebrity alcohol brands are damn good. Don’t get me wrong, ...

But in addition to all these options, there's another alcohol choice that is becoming ... We've sampled several hard cider ...

Hard seltzer's schtick has always been ... It must have something to do with swapping malt liquor for vodka—the brand's not-so-secret sauce. Each new taste offers just enough sweetness to ...

from higher to lower alcohol by volume drinks. So, they came up with a hard seltzer brand that was fashioned after the way people were really drinking. Spina and Sievers called it Primer ...

The 2011 deal includes using the team’s logo in liquor promotions and using stadium concessionaires to sell the drink. The Vikings are just one of many teams to take part in hard liquor sales; the NFL ...

Brands living on the same shelf can have ... and people started to realize there could be a lot more to canned alcohol than beer and hard seltzers. "There's so many more products available that ...

Crown Royal will be the first sponsor to plug hard liquor at 195 mph. Crown Royal was also the official sponsor of the 2004 International Race Of Champions after True Value backed out at the end ...