If you want to create a dashboard in Microsoft Excel, this post will help you. A dashboard is a type of graphical representation that depicts the key performance indicators for a particular topic or ...

Earlier this year, BtoB ran a story on the top anticipated trends for 2010. Once again, marketing accountability was high on the priority list. According to the article, "while proving ROI on ...

Analytics dashboards seem to be one of those things that everyone thinks is great in theory. Theoretically, an analytics dashboard should remove the requirement for answering 1,000 questions a month ...

Not having the right information means that you'll have to base your business decisions more on instinct and intuition than on facts. That risky approach should be avoided whenever possible. What ...