BOSTON - How your arm is positioned when you get your blood pressure checked can make a big difference in the reading, a new study says. The proper or gold standard way to measure someone's blood ...

Please provide your email address to receive an email when new articles are posted on . A recent study investigating the reliability of a continuity of care quality measure found that it “meets or ...

BIRMINGHAM, Ala.--(BUSINESS WIRE)--Today, StreetMetrics, a leader in Out-of-Home (OOH) media measurement and attribution, announces the successful completion of the OOH industry’s first-ever ...

NEW YORK—As the TV industry grapples with the measurement problems that have been produced by rapid changes in the way people watch programming, the Coalition for Innovative Media Measurement (CIMM) ...

The Coalition for Innovative Media Measurement (CIMM) and TVB have released a new study, authored by Patti Cohen, that examines how local viewing is measured across television, mobile devices, ...

NEW YORK—The Coalition for Innovative Media Measurement (CIMM) and TVB have released a study examining how local viewing is measured across television, mobile devices, browsers, streaming platforms ...