When trying to grow a business, finding potential new customers—known as leads—is just the beginning. Before they can benefit you in any way, those leads must be turned into sales. This process can be ...

In today's competitive business landscape, your company is undoubtedly spending significant dollars to generate leads. In fact, you're likely branching out to newer technologies and channels—such as ...

David Tal is the CEO of Verse.io - the Leader in Lead Conversion, helping businesses engage, qualify & convert leads to sales opportunities. Although complete marketing attribution is one of the ...

While your company’s marketing team focuses on generating more sales leads, it’s up to the sales team to close the deal. It sounds like a straightforward process where both departments play to their ...