Glaser was commissioned to come up with a logo for a campaign conceived by ad agency Wells Rich Greene, which centred on the slogan I Love New York ... I Heart NY concept sketch, 1976, by Milton ...
“[P]art of my ideas come more from my Jewish background than my American background,” Glaser once said. (JTA) — Milton Glaser ... white and blue logo. Glaser also lent his logo design ...
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