What 19-year-old Coco Gauff has started seeing is her signature New Balance shoe serving as the canvas for her impromptu signature. New Balance has fully embraced Gauff. Look no further than her ...

Earlier this week, New Balance officially unveiled an exciting update to the signature shoe of U.S. Open champion and current ...

For the match, Gauff wore all New Balance including a backless white ... The woven tongue label features the signature Coco Gauff tennis ball logo. It is Gauff's second signature signature for ...

But her partnership with New Balance is special because she is the only women’s tennis player to have her own signature shoe. Tennis superstar Coco Gauff signed her first contract with New ...

Inspired by Gauff's dad's chosen sport of basketball, Gauff's custom sneaker remains the first-of-its-kind in the tennis market.

Coco Gauff's outfit at the 2025 Australian Open has generated much attention. The American spoke specifically about her shoes after her latest Australian Open victory. Gauff has done two funny ...

Coco Gauff took a moment to highlight a unique aspect of her career during the 2025 Australian Open, proudly noting she's the only active player with a signature shoe on tour.

Coco Gauff becomes the new chief smoothie officer ... The face of New Balance tennis—Gauff is the only current player with a signature sneaker in the game and she may soon add a signature ...

World No.3 Coco Gauff is into the Australian Open quarterfinals after getting the better of 2021 Olympic gold medalist Belinda Bencic of Switzerland in the fourth round.

Add it all up, and Gauff's trip to Melbourne Park — and her 13-match winning streak that dated to late last season — ended in ...