Luckily we spritzed and whiffed several new scents to find the seven best new florals, gourmands and even a second-skin scent ...

My friends couldn’t believe it wasn’t YSL Libre. Smelling good is just as important to me as looking good. However, I’m not ...

Molton Brown has introduced its new Bluebell & Wild Strawberry fragrance – the latest addition to its Artists of Note series ...

Throughout history, roses have been a powerful motif in love stories. A new wave of rose-infused fragrances is captivating a fresh generation, adding a modern twist to this timeless symbol.

The brand-new scent from Eilish Fragrances by Billie Eilish, Your Turn, is officially live on ulta.com. It joins Eilish Eau de Parfum and Eilish No. 2 Eau de Parfum in the nine-time Grammy winner‘s ...

For decades, the way consumers discovered scent was predictable—luxury department store counters, aspirational campaigns, and the sensory ritual of testing perfumes ...

Cosmic Kylie 2.0, the second fragrance from Kylie Cosmetics, opens with bright, juicy notes of pear and pink pepper, ...

Coach has reported sales of €190 million in 2023, as the fashion house also prepares to launch two new fragrances in 2025 ...

Think of the prettiest bouquet of white flowers like jasmine and orange blossom—a.k.a. the star notes of YSL's Libre —and you ...

PARIS — Initio Parfums Privés is teaming with Dsm-Firmenich on functional fragrance creation. The privileged partnership comes 10 years after the niche perfume brand’s launch. It focuses on scents ...