The commercial that featured a Tex-Mex-loving chihuahua first aired in 1997, but a decade later the catchphrase "Yo quiero Taco Bell" is still part of the cultural lexicon. The tiny dog who charmed ...
The wise-cracking Chihuahua who earned millions for Taco Bell Corp. - and some criticism from Hispanics as an ethnic stereotype - has a new slogan: A federal appeals court on Friday ruled that Taco ...