If you are having trouble obtaining a federal trademark registration for a product’s packaging, some lawyer has probably mentioned to you that copyright protection ...

In today’s competitive retail landscape, packaging has evolved far beyond its basic purpose of protection. It has become a ...

On April 8, 2020, the US Court of Appeals for the Federal Circuit reversed the Trademark Trial and Appeal Board (the Board) and held that multicolor designs can be inherently distinctive – and thus ...

Right at the boundary between patent law and trademark law lies the interesting phenomenon of product design. The United States Patent and Trademark Office will issue you with a design patent if you ...

A new testing protocol to gauge the protective qualities of ecommerce packaging has been released by the International Safe Transit Association (ISTA) to help retailers, brands and their partners ...

The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...