Scott Sutton is CEO of Later, a leading social media marketing platform, guiding its strategy and operations to help brands grow online. For years, TikTok and Instagram have dominated conversations ...

Top Snapchat creators will soon have more ways to make money on the social media app. The Santa Monica company introduced an expanded monetization program Monday, saying it would soon begin placing ...

Social media in 2025 often feels like a high-stakes performance. Filters, edits and algorithmic gimmicks dominate most platforms. But Snapchat is flipping the script by championing unfiltered ...

The popular app will add monetization for longer Spotlight videos, potentially increasing earnings for creators. By Alex Weprin Senior Editor Snapchat is rolling out an expanded creator monetization ...

Snapchat is advocating for creators now more than ever, sharing results from a recent third-party study that shows how creator partnerships can help a brand boost its reputation among consumers, drive ...

Snap aims to expand its creator offerings through a new partnership with Later, a company that manages social media and influencer campaigns in which creators receive commissions for posting sponsored ...

Creating a public profile on Snapchat is great for showcasing your skills, business, or creative work. Just tap your profile icon, choose “Create a Public Profile,” and follow the steps. Once set up, ...

Snapchat has announced significant growth in its creator ecosystem in India, highlighting increased engagement, more creator-led content, and a rise in its community of Snap Stars. According to the ...

Snapchat has a new feature that allows users to turn their videos and photos into ready to music synced videos in seconds. The new feature called Quick Cut is aimed at lowering the barrier to entry ...

Founded by Snapchat’s former generative A.I. lead, Higgsfield is reshaping short-form video with click-to-video tools and ...