Billionaire entrepreneur Mark Cuban tries to keep things as simple as possible when it comes to communication. Complicated business language bothers him — and there’s one word that really stands out.

Owners of foreign language trade marks need to exercise particular caution when contemplating the expansion of their brands into the United States marketplace. US trade mark law and language issues ...

When Georgia Tech’s athletic department sought to create a uniform word mark for its uniforms, gear and the like, the process looked back and up. Back into the school’s history and up to its iconic ...

According to this new criterion, and using the word ‘criterio’ in Spanish as an example, if the applicant intends to protect only the word mark, this must be represented on the application with one of ...

“After all of Prince’s efforts to make it look otherwise, the word mark was still determined to be nothing more than a letter of the alphabet.” A single alphabet letter mark may face a bigger ...

Rice took three years to study the issue, and found people liked its Old English “R” logo. And that was pretty much it. So on Tuesday the Owls debuted brand new secondary logos and word marks, ...

New study finds that 81% of 1,000 most common words are registered single-word marks Data also reveals high proportion of common surnames and syllables are registered Authors suggest change, including ...

In Premiere Polish Co Ltd v OHIM, the General Court has held that there was a likelihood of confusion between the word mark ECOFORCE and the earlier figurative mark ECO FORTE, both covering goods in ...