The movie has made roughly $190 million in its first 10 days, giving the studio a needed hit after a summer of misfires.

Warner Bros. reportedly tried to release "Beetlejuice Beetlejuice" on Max because it was worried it would fail.

Tim Burton has some experience with streaming under his belt, as he is an executive producer on the hit Netflix series Wednesday, but in the discussion of making Beetlejuice Beetlejuice, the idea of making it as a Max original was apparently a non-starter. In the words of producer Pamela Abdy,

Tim Burton got the budget for Beetlejuice Beetlejuice slashed by insisting on a theatrical release, but that decision ultimately saved the movie.