Programs across the country have made significant investments in building NIL infrastructures to attract and retain top-tier ...

Creative NIL initiatives—like Deion Sanders’ personalized Colorado football cards—are helping schools attract recruits, build ...

D1 power schools, the University of Iowa, University of Kentucky, University of North Carolina, University of Southern ...

Former collegiate softball star, Jennie Finch, reflects on NIL deals, team dynamics, and how college sports have evolved with ...

Former college stars like Cam Newton or Johnny Manziel weren’t playing when there was NIL. Seeing how different the level is ...

The new agency vetting name, image and likeness deals in college sports reached an agreement that relaxes standards on player ...

Barkley showed love for his alma mater, but made it clear he won’t continue giving endless amounts of money to support what ...

The deal opens doors for Bell to expand his platform, including plans to highlight local games and uplift youth in the ...

The new guidance allows collective deals as long as the athlete is promoting 'for profit' goods or services to the public.

The changes come one day after the College Sports Commission announced new guidance for third-party NIL deals, allowing ...

Drew Timme had multiple NIL deals at Gonzaga and spent two seasons in the G League before the Nets called him up ...

Cohen made an appearance on the McElroy and Cubelic in the Morning radio show and discussed Auburn's NIL and recruiting ...