The Campaign Breakfast Briefing: Talent & Technology 2025 witnessed a room full of marketers, and agency and adtech leaders, ...

Sobha Realty’s Ashish Parakh explains why sharing stories remains a marketer’s most powerful tool to connect with people and ...

In his new position, Katib Belkhodja will oversee the full spectrum of marketing and communications activities for both ...

Zecomms' Evgeniya Zaslavskaya shares tips for PR professionals in the MENA region on effective media relations, comms ...

The Cheetos Pants project was made in collaboration with IMPACT BBDO, BBDO New York, Almap BBDO and Omnicom Productions.

The collaboration between 9Yards and GIMC aims to develop into a new global bridge connecting the East and West.

The digital campaign has been launched on the Cristiano Ronaldo and Georgina Rodríguez's respective Instagram channels.

Sprinklr's Yogin Patel explores how AI is reshaping customer experience seamless, personalised and seamless omnichannel ...

The SMC and Multiply Group agreement outlines a framework to assess mutual investment in developing advanced AdTech platforms ...

Agencies from the Middle East have made a strong impact on the Campaign’s Global Agency of the Year, collecting nine ...

SRMG has launched SRMG Media Solutions (SMS), a new media sales and solutions company designed to offer advertisers access to ...

The IKEA DIY campaign brought to life by VML UK is being rolled out across the UAE, Qatar, Egypt, and Oman in April 2025.