Those ever-present TV drug ads showing patients hiking, biking or enjoying a day at the beach could soon have a different ...

Many drug companies are expanding into social media, often partnering with patient influencers who post about managing their ...

Advertising executives say companies like the format because it’s cheaper than TV and consumers generally feel influencers ...

A European regulatory committee now recommends approval of the Alzheimer’s treatment lecanemab a few months after rejecting ...

A dedicated PharmD staff compiles Medscape’s proprietary drug monographs and drug interactions, based primarily on US drug approvals and applications. New drug monographs are created following ...

Get detailed information on Drotaverine, including pronunciation, uses, dosage guidelines, indications, and instructions on how and when to take it and when to avoid it. The updated prescription ...

Drug screening is the process by which potential drugs are identified and optimized before selection of a candidate drug to progress to clinical trials. It can involve screening large libraries of ...

These alterations make it harder for people to stop using substances even when they want to, which can lead to drug addiction. It is possible to overcome drug addiction, but it takes commitment and ...

Consisting of five separate booklets, the World Drug Report 2021 provides an in-depth analysis of the global drug markets and paints a comprehensive picture of the measurable effects and potential ...

The 2024 presidential election season differs from its predecessors in one crucial way: It is the first to feature an increased usage of generative artificial intelligence (GenAI) by advertisers ...