Those ever-present TV drug ads showing patients hiking, biking or enjoying a day at the beach could soon have a different ...

Many drug companies are expanding into social media, often partnering with patient influencers who post about managing their ...

Advertising executives say companies like the format because it’s cheaper than TV and consumers generally feel influencers ...

A European regulatory committee now recommends approval of the Alzheimer’s treatment lecanemab a few months after rejecting ...

While the Supreme Court's ruling was directed at the advertising restrictions in section 503A of the Federal Food, Drug, and Cosmetic Act, it had the effect of invalidating the entire section ...

To date, Lilly's total revenue since the drug's launch, without advertising, is $3.2 billion. "We launched this drug almost a year ago and have done no advertising. So I think it is time to ...

Medical spa Genesis sells and administers compounded versions of the drug, according to the lawsuits ... from a medical professional, despite advertising the drugs for research purposes.

To date, Lilly's total revenue since the drug's launch, without advertising, is $3.2 billion. "We launched this drug almost a year ago and have done no advertising. So I think it is time to introduce ...

A dedicated PharmD staff compiles Medscape’s proprietary drug monographs and drug interactions, based primarily on US drug approvals and applications. New drug monographs are created following ...