TheStreet. Have a seat and let Brian Niccol tell you all about his big ideas for Starbucks (SBUX) . Actually, seats are a ...

In other words, the businesses were planning to pass the costs along to the customer, something no one in the country ...

Starbucks (SBUX, Financials) gained 4.3% to close at $95.39 Wednesday after unveiling a generative AI assistant developed ...

Starbucks CEO Brian Niccol told Reuters on Tuesday that he would accelerate the rollout of the coffeehouse chain's new ...

Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

Most of the new menu items sampled by USA TODAY, including a new protein cold foam, will see additional testing before being ...

Starbucks CEO Brian Niccol talks with NBC News' Hallie Jackson about how the coffee company is planning to keep ...

The Green Apron model includes in-store technology to more efficiently sequence orders, as well as a dedicated barista for ...

Former Starbucks CEO Howard Schultz made a surprise appearance at the company’s Leadership Experience in Las Vegas.

Starbucks is piloting a new generative AI assistant in 35 coffeehouses in North America this year to ease the work of their ...