Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

Chris Martin has been a busy rock star lately, burning up calories jumping around the stage and calling out people on the Kiss Cam.

Gwyneth Paltrow's biography continues to shock Hollywood with some of the most scandalous secrets, including her cruel ...

Astronomer CEO Andy Byron resigned after being caught on Kiss Cam with HR head at Coldplay concert, but legal experts say any ...

Ryan Reynolds’ company produced snarky ad addressing Astronomer’s Coldplay scandal, but his humor hasn’t worked for Blake ...

The Oscar-winning actor’s healthcare and wellness brand has reportedly suffered from an inability to be sustainably ...

By using Gwyneth Paltrow as a ‘temporary spokesperson’, IT company Astronomer is laughing with the public over former chief’s ...

Oscar winner Gwyneth Paltrow stars in Astronomer's new ad campaign, humorously addressing the tech company's recent CEO scandal.

In the minute-long ad, the Coldplay lead singer’s ex-wife humorously cuts off questions about the cheating scandal — both Andy Byron and Kristin Cabot are reportedly married to other people — to ...

Gwyneth Paltrow reportedly had a valid reason for taking up the role of “temporary spokesperson” at Astronomer. Her ...

Gwyneth Paltrow reportedly had a valid reason for taking up the role of “temporary spokesperson” at Astronomer. Her ...