Morning Joe hosts claim they love it. Everyone else says it sounds like a multiple-sclerosis charity with MS Paint branding.

In addition to MS NOW, USA Network and Golf Channel will merge into a new USA Sports brand and CNBC will change its logo but ...

According to NBC News, CNBC will keep its name, which stands for Consumer News and Business Channel, but will also receive a new logo. Comcast will reportedly retain other NBCUniversal networks, ...

MSNBC announced on Monday that it would change its name to MS Now later this year. The name stands for My Source News Opinion ...

MSNBC is reportedly set to change its name to "My Source News Opinion World," The Wall Street Journal reported on Monday as ...

And the new MS moniker could also cause some confusion with an emerging digital product tied to NBC News. NBC News Now is an ...

Now, MSNBC is MS NOW. As MSNBC leaves NBCUniversal for Versant (formerly, SpinCo.), the cable news channel is rebranding to ...

On Monday, Aug. 18, the cable news channel revealed it has rebranded amid its exit from NBCUniversal. MSNBC will now be ...

MSNBC's new name, 'MS NOW,' was mocked on social media on Monday as the branding change was compared to several failed ...

The rebranding — which stands for My Source for News, Opinion, and the World — comes as Comcast spins off several of its ...

MSNBC will undergo its biggest identity shift in decades, as the cable TV network splits from NBC News. The channel will be ...

Cable news channel MSNBC is going to rebrand as My Source News Opinion World, or MS NOW, according to a new report from the ...