Cicero and Bernay's Tariq Al Sharabi shares news, views and trends from across the spectrum for July.

We asked industry experts across the region to share their take on whether programmatic numbers can truly be trusted.

The appointment grants The Vantage representation rights to Hearst’s portfolio of international editions, spanning more than ...

Alkadhi has previously advised NEOM, the PIF, Saudi Research and Publishing Company and the COP29 Presidency in Azerbaijan.

Creó Global's Jaimesha Patel explains why now more than ever the brands must lean into social listening, and then act on it.

The PRCA MENA survey is completely anonymous, open to all PR and comms professionals in the region, and takes less than 5 minutes to complete.

It’s about enabling discovery, enhancing engagement and adapting to the ways viewers connect," said Zee Entertainment's Adil ...

SPANDY connects brands and creative agencies in the MENA region with directors and photographers behind campaigns for ...

The Brazen MENA remit spans media relations, content development, influencer engagement, and storytelling the ‘all-inclusive’ ...

As CMO, Omar Khaled will lead the CFI global marketing function, overseeing brand, digital, performance, and client ...

Read results of a new research on search advertising conducted by WARC, in partnership with TikTok and behavioural scientist ...

The LG Radio Optimism campaign proved that the big screen can become more than an ad medium into a catalyst for genuine human ...