With the fate of the digital advertising industry hanging in the balance, understanding its background and potential ...

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From print ads to AI, JCBL Group’s corporate communication head explains how marketing has evolved into a dynamic, consumer-driven experience that demands innovation.

At the sixth annual Snap Partner Summit, held on 17 September 2024, Snap Inc. unveiled a series of developments poised to reshape its engagement with creators and users alike. The event, which brought ...

2024 has marked a busy year for Dentsu in India, as the agency navigates global performance challenges while steering the group back toward positive organic growth. The company has taken several key ...

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Nykaa, the Indian beauty and fashion retailer, has announced the appointment of Sukhleen Aneja as senior vice president and business head for Kay Beauty, its celebrity beauty brand created in ...

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