According to one recent survey, that’s how much the fast food industry spends on advertising in a single year. No wonder these chains feel so ubiquitous. Their marketing is everywhere; on billboards, ...

Have you noticed how the golden arches of McDonald’s make you instantly hungry? Or how the rich brown packaging of chocolate ...

The ad. It's gaping, and look at all that avocado ... As a reader griped about all fast-food joints, "Sometimes my burger looks like … a person put it together while wearing a blindfold." ...

It adopted the Hazard Analysis Critical Control Point (HACCP) system — a first for a fast-food company — and quietly rebuilt trust through action rather than promotion. Advertising that ...

The study analysed outdoor advertising in Liverpool, Southwark (London), Birmingham, and Newcastle upon Tyne. Whilst overall ...