Palou's ad, titled "Indy Speed," shows the four-time IndyCar champ checking out milk at a grocery store. The commercial ends with a montage of Palou winning last year's Indy 500 and drinking milk at ...

Google and Pepsi were among the best ads of the Big Game, while Coinbase and ai.com got failing grades, according to one ...

Instacart's 2026 Super Bowl ad, directed by Spike Jonze, is a mini movie starring Benson Boone and Ben Stiller, delivering a good ol' jingle and portraying a heated rivalry with fake Eastern European ...

The game also featured dozens of commercials advertising products and showcasing new movies and television shows. Super Bowl commercials cost $8 million to $10 million for a 30-second spot, with media ...

Instacart's Super Bowl ad was directed by award-winning filmmaker Spike Jonze and features Ben Stiller and Benson Boone as ...

Super Bowl 60 week is here! Folks, and you know what that means. Yes, it’s the biggest sporting event in America. But you don’t even have to follow football to get hyped for Super Bowl weekend. Why?

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." For some viewers, the Super Bowl is all about the big game. For others, the event is a halftime show, ...

The Super Bowl is for everyone, whether you’re a die‑hard football fanatic or just here for the star‑studded commercials. In 2025, a record 127.7 million U.S. viewers watched the game across ...

If you really wanted to, you could argue that Super Bowl ads are a bigger deal than the game itself—after all, everyone watches TV; not everyone watches football. Indeed, while there are lots of ...

From the emotionally manipulative to the occasionally clever, the champions of USA TODAY's Ad Meter competition have pulled almost every lever available. This year figures to be no exception. A look ...