This Michigan LEGO destination turns an ordinary outing into a bright, playful indoor escape with plenty to keep builders of ...

If your kids are growing tired of the same old chocolate Easter egg each year, there are plenty of ways to jazz things up for the holiday. For instance, you could treat them to a toy that's not only ...

If your little ones are growing tired of the same old chocolate Easter egg each year, there are plenty of creative alternatives to liven up the day. For instance, you might consider a toy that's both ...

Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...

Six years after revealing the first batch of Lego Super Mario sets, Nintendo and The Lego Group are finally giving fans what they want: Super Mario minifigures. On Tuesday, March 10 (aka, Mario Day), ...

Mamma mia! Lego fans have finally gotten confirmation from Nintendo that, yes, we are getting a Lego minifigure of Mario. This new fig will arrive sometime in 2027 alongside new sets that will likely ...

Designed as a set piece for adult builders, the Lego Technic McLaren MCL39 is a brick-by-brick replica of the car driven by Lando Norris and Oscar Piastri in F1 2025. Young motorsport enthusiasts are ...

I’m deep inside Lego’s headquarters in Billund, Denmark, in a private office that’s part of the company’s Creative Play Lab. The secretive division of 237 staff based here and in London, Boston, and ...

The star of the show, to a lifelong Lego builder like myself, is the refreshed Grogu figure. The lovable green life-form originally referred to as “Baby Yoda” by fans was first introduced into the ...

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Lego is a low-tech toy for kids (and adults!), but the brand is bringing the building block toys into the technology space with its new Smart Bricks. These bricks work alongside Smart Tags and Smart ...