The reunion of Dale Earnhardt Jr. and Budweiser has reignited fan interest and boosted merchandise sales in NASCAR.

Within a short time of the partnership's announcement, JR Motorsports saw merchandise sales skyrocket ... Jr. is a NASCAR Hall of Famer and the son of legendary NASCAR driver Dale Earnhardt ...

In the competitive landscape of NASCAR, Joe Gibbs Racing (JGR) stands out with an estimated total asset value of $230 million ...

As a final gesture, the team has announced a 50% off sale on all their merchandise as part of a closing sale ... from journalists like Susan Wade of The Athletic, as well as NASCAR drivers including ...

Budweiser sponsored Earnhardt for nine seasons in NASCAR, forming one of the most iconic driver-corporate backer duos in ... has already tallied mid-six figures in revenue from sales of the Budweiser ...

LAS VEGAS, NV – NOVEMBER 18: Aston Martin Racing driver Fernando Alonso (14 ... said. He described new F1 merchandise ...

The merchandise includes everything from caps to jackets to pullovers to T-shirts and more. You can peruse what’s available ...

Instead, Logano became the 10th driver in NASCAR history to win three or more ... To celebrate his championship, Fanatics is offering merchandise that you can wear through the offseason and ...