Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

Nike unveiled a Caitlin Clark billboard in Chicago this week that it is located just 3.5 miles away from Angel Reese's home ...

The uneven bars standout, who tied a career high last week, will perform the national anthem on electric guitar before Friday ...

Caitlin Clark's No. 22 now hangs in the rafters at the University of Iowa, a lasting tribute to her legendary collegiate career. The all-time leading scorer in NCAA Division I hist ...

Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. After 27 years without ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...

The 2025 campaign was released amid an ongoing debate in the United States about inclusion of transgender athletes in female ...

Nike’s “So Win” campaign marks a powerful return for the brand to the Super Bowl stage, spotlighting stars like Caitlin Clark ...

In total, Nike featured nine female sports stars in the commercial — Clark, Richardson, gymnast Jordan Chiles, USC basketball star Juju Watkins, WNBA star A'ja Wilson, Spanish soccer player Alexia ...

The ad, Nike's first Super Bowl commercial since 1998's 'Swoosh This,' featured top female athletes like Caitlin Clark , Jordan Chiles, and Sha'Carri Richardson.