Sportico on MSN13d
Varsity's Cheer Safety Revamp Under KKR Strained by Event Mayhem
Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent ...
Dallas Morning News23d
Cheerleading giant Varsity Spirit to boost security after shooter scare at Dallas event
The powerhouse cheerleading organization behind last weekend’s national competition in Dallas that was derailed by an active shooter scare announced new safety measures on Wednesday aimed at ...
Yahoo13d
Varsity’s Cheer Safety Revamp Under KKR Strained by Event Mayhem
Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent company touted the hiring of its first-ever chief security officer ...