We've seen Microsoft take a light-hearted approach to Xbox marketing in the past, even trying to get involved in the memes ...

Microsoft launched a new marketing campaign for its Xbox consoles and cloud gaming service called “This is an Xbox.” It ...

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

Among them is both the Xbox Series X and Xbox Series S, plus more unconventional choices like a Samsung Smart TV, Amazon Fire ...

Despite its new ad campaign, not all Xbox experiences are as seamless as the traditional ways of playing games.

Xbox CEO Phil Spencer shared some thoughts on the company's latest ad campaign that has quickly spawned memes.

It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

Microsoft's recent Xbox ad campaign has sparked confusion and debate, as it equates various devices, including laptops and ...

Microsoft gaming boss Phil Spencer has responded to the launch of the company’s 'This Is An Xbox' ad campaign, which is ...

Ahead of the holiday season, and presumably to help drive sign-ups to Game Pass, Microsoft has rolled out a new ad campaign ...

Xbox is focusing on cloud gaming in its new ad campaign, showcasing multiple devices for gaming. Xbox Cloud Gaming is ...

Xbox fans can rest easy knowing that Microsoft doesn't intend to cut out console hardware, as Xbox CEO Phil Spencer has confirmed to Rolling Stone that ...