A new report from EternityX and Tongcheng Travel points to optimal marketing strategies for wooing the most demanding and ...
Cathy Ibal shares CNN’s strategy for integrating AI, tackling brand safety concerns, and adapting to the digital and ...
Unilever’s sustainability chief has taken on corporate affairs responsibilities as part of a comms reshuffle at the consumer ...
Ad Nut doesn’t often yearn for human inventions, but every now and then, the idea of driving a car does sound tempting. Just think how much faster it would be to zip around the woodland. Goodbye, slow ...
"China's champion, the world's champion," posted BYD in a triumphant social media statement on Januray 1—the numbers back up the bold claim. The Chinese auto giant closed 2024 with a record 4.3 ...
Podcasting’s meteoric growth has been underscored by blockbuster deals like Joe Rogan’s $250 million Spotify contract and SiriusXM’s $125 million investment in Alex Cooper’s Call Her Daddy.
As the DOJ vs. Google case rumbles on into the new year, how can advertisers best prepare for a post-Chrome world?
Achint Setia, Zalora’s chief revenue and marketing officer, officially stepped down from his role on December 31, 2024, after a two-and-a-half-year tenure. Setia confirmed his departure in a LinkedIn ...
From Netflix to Nvidia, true disruption is rare. Darren Woolley shares his nuanced perspective on the difference between ...
A clear, concise and constantly updated guide for industry trends and predictions—all in one place. Check back often for the ...
EXCLUSIVE: The media agency veteran who left Dentsu China to start a consulting firm will oversee the global expansion at the ...