A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
Contact us. Find the right solution for your business. In an ever-changing world, we’re here to help you stay ahead of what’s to come with the tools to measure, connect with, and engage your …
Overview Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what …
How is panel data used? We use panel data to understand consumer behavior. Whether it be to know what shows consumers are watching on TV or how much time they’re spending listening …
Uncover media and advertising performance with audience measurement solutions that provide unbiased, inclusive data of the entire population and its shifting habits.
Competitive intelligence has never been more critical with digital ad budgets on the rise and media mix shifting. To stay ahead of the game, marketers need to understand advertising …
LATEST REPORT. No one was prepared for what the world has experienced over the past year. For businesses, the need for agility was clear, but uncertainty and disruption left most ill …